Tuesday, May 4, 2021

New iPad Pro to see Apple through Q2 tablet decline, says report

"Apple's shipments will stay stable in the second quarter thanks to the release of its new iPad Pros, while most non-Apple brands will witness sequential declines in second-quarter shipments."

What you need to know

  • A new report says the tablet market will decline in the second quarter of 2021.
  • But Apple's new iPad Pro stands to help shipments remain stable for the company.
  • Apple remains the top tablet brand according to the research.

New research says Apple's new 2021 iPad Pro, one of Apple's best iPads right now, will help keep shipments of iPad stable in Q2 as other vendors see decline.

From Digitimes:

Apple's shipments will stay stable in the second quarter thanks to the release of its new iPad Pros, while most non-Apple brands will witness sequential declines in second-quarter shipments.

The report says that in Q1 of 2021 global tablet shipments reached nearly 36 million units, up 45.5% on the same period last year. According to the report, Apple remains the top tablet brand, followed by Samsung, Amazon, and Lenovo.

Apple unveiled its brand new iPad Pro at the Spring Loaded Apple event last month. From April:

Apple has today announced a brand new iPad Pro featuring the M1 Apple silicon chip.

The new iPad Pro features an 8-core CPU, making it 50% faster than the previous model, and 75x faster than the first iPad. It also has an 8-core GPU, 40% faster than last year and 1500x faster than the first iPad.

Apple's new iPad Pro starts at $799 for the 11-inch model and $1,099 for the 12.9-inch model. Pre-orders went live on April 30 and rumor has it they will be released on May 21.

iPad Pro (2021)

$799 at Apple

The new iPad Pro is the first iPad to feature Apple's M1 processor, the same chip that powers the Mac.


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