Wednesday, December 1, 2021

Apple says customers have raised $270 million for AIDS fight with RED

"Since 2006, Apple customers have helped raise nearly $270 million to fund prevention, testing, and counseling services for people impacted by HIV/AIDS"

What you need to know

  • Appel customers have raised $270 million since 2006 in the fight to end AIDS/HIV.
  • Apple says its RED product line has helped enable care and support for over 11 million people, providing 192 million HIV tests.
  • Apple is donating $1 from every Apple Pay purchase made on apple.com through December 6.

Apple has today marked World AIDS Day, revealing its customers have helped raise some $270 million in the fight against HIV and AIDS.

In a press release the company stated:

Over the past 15 years, Apple customers have played a critical role in (RED)'s fight to end AIDS through support to the Global Fund, which provides critical access to healthcare services in communities most in need in sub-Saharan Africa. As COVID-19 continues to impact communities around the world, including those living with HIV, the fight to end global pandemics is more urgent than ever.

Apple says customers since 2006 have helped raise nearly $270 million dollars, enabling care and support over 11 million people, providing more than 192 million HIV tests, and giving 13.8 million access to antiretroviral treatments. Apple says that last year alone Apple's support for (RED) helped prevent 145,000 HIV-positive mothers from passing on the virus to their children.

Apple also highlighted how it had helped fight against the impact of COVID-19 on vulnerable communities, redirecting some donations to Global Fund and its COVId-10 response:

Apple customers were able to help fund programs that mitigated the impact of COVID-19 on existing HIV/AIDS programs. In Zambia, local clinics were able to purchase motorbikes that were used to deliver lifesaving HIV treatment to local communities when in-person visits declined due to COVID-19. This year, support from Apple and its customers helped fund programs in Ghana that gave medical providers the resources to procure bulk supplies so they could make multi-month deliveries to those most at risk, reducing their potential exposure to viral infection.

Apple offers (PRODUCT)RED versions of iPhone 13, Apple Watch Series 7, and plenty of accessories too. Apple says that through December 6, it will donate $1 to the Global Fund from every purchase made with Apple Pay on apple.com, the Apple Store app, or in an Apple Store. Apple is also marking World AIDS Day with its customary red store logos and window displays at some locations. Apple Books will feature new collections about the global fight against HIV/AIDS, as will Apple TV and Apple Music.


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